Role : Unica Sr. Developer
Location : Chicago, IL
Skills : Unica, Acoustic, Agile
Description:
· Coordinate with business & IT stakeholders to architect, design &
create campaigns, email templates, UBX integration using Acoustic Campaign
(formerly WCA/ Silverpop)
· Digital operations (Marketing Operations and Campaign Operations).
· Create roadmap for marketing automation platform inline with
enterprise standards & guidelines
· Integrate and Support Unica with Acoustic Campaign
· Responsible for Marketing automation system design &
implementation including up-stream & down-stream integrations
· Ensure design guidelines & best practices are followed during
implementation
· Guides leads & developers to create & support campaigns and
Templates development.
· Triage, Resolve technical issues and
· Design integrations with different data sources to ingest
marketing data
· Design integrations with different reporting systems
· Support Template development and execution (Static & Dynamic)
· Facilitate and lead meetings with business & IT stakeholders
· Translate requirements into detailed solutions for the new
platform
· Lead technical design sessions; architect and document technical
solutions that are aligned to project objectives
· Develop technical and conceptual design in support of the overall
application design with respect to Marketing Cloud Environment
Responsibilites ;
· 10+ years of demonstrated experience working as part of large
Information Technology (IT) teams and/or IT consulting organizations
partnering with clients/business groups to support complex Marketing
campaign data environment;
· Experience in building solutions and strategy for organization's
marketing campaign with proper analysis; designing, development and
administration.
· Proficiency with Acoustic Campaign software to build campaign,
email templates, UBX integrations
· Able to troubleshooting various technical/functional issues
related to Acoustic & Unica integration.
· Create and apply marketing automation best practices & guidelines.
· Knowledge of Acoustics API Stack usage and custom development.
· UBX API Stack Integration with UNICA and Acoustics.
· Leverages knowledge of database marketing tools and principles to
develop methods for process automation, process governance, and
capabilities improvements
· Good knowledge on HTML/CSS and Javascript for the creation of the
Email Templates (Static and Dynamic).
· Works with Marketing Consultant to implement or supervise
implementation of process & architecture improvements.
· Experience working with at least one business
intelligence/reporting tool (Business Objects, Cognos, SAS).
· Brings an innovation mindset to enhance overall design &
performance.
· Effectively collaborates with the internal team including
marketing, analytics, product management, delivery channels, risk and
compliance Ability to interact with and communicate effectively with
management
· Able to manage multiple tasks simultaneously and work with
cross-functional teams in a dynamic, fast-paced environment
· Good analytical skills, quick learner, team player.
· Excellent communication skills and knowledge of Agile methodology
Qualifications: Bachelor's Degree
Preffered :
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*Thanks and Regards,*
*MARASA MADHU BABU*
*Aqua Information Systems Inc.*
*300 N Pottstown Pike, Suite # 130*
*Exton, PA 19341*
*Direct: 302-200-0168*
*Fax: 215-600-1617*
*GTalk: MARASA MADHU BABU*
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